ERIC KARSENTY
Cultural Marketing expert in Music and Consumer Electronics
I weave brand storylines into relevant and successful offline and online marketing campaigns
ABOUT
PROJECTS I AM PROUD OF :
(More detail on clickable CV above)
ABOUT ME
I love music, and I love telling stories.
My life resolves around music, and has been for some time.
From the moment I put my hands on a piano at the age of four to raising my kids in the most eclectic music environment possible today, music has never stopped being my main passion.
I am fascinated by its power and the effect it has on people's lives, which is why I have combined my marketing qualification and my music passion all my career.
Passionate multidisciplinary thinker and strategic marketer with more than 15 years’ experience delivering succesful global programs, partnerships and campaigns for multinationals in music and consumer electronics.
My areas of expertise are :
- Cultural Marketing
- Brand Activation
- Strategic Partnerships
- Content Marketing
- Creator Relations
WHAT I'VE DONE
I help turning marketing strategies and weaving brand storylines into relevant successful offline and online cultural marketing programs, leveraging my extensive network of creators and key partners for optimum amplification and impact on target audience and market.
I create stories that raise interest and inspire people to engage.